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HYUNDAI DIGITAL GLOBAL CAMPAIGN
ABOUT ME
CONCEPT
Winter is the time when people can really enjoy the night and the stars.
But urban light pollution can make it hard to stargaze; to see the clearest, brightest views, one must travel further away. Powered by the IONIQ 5 and its 481 km of range,
we took astrophotographer, Nicholas Roemmelt on a journey outside the city
to capture the beauty of the stars and the dark sky.
CLIENT
ROLE
AGENCY
DATE
HYUNDAI
CONCEPTING / ART DIRECTION / PRODUCTION
JUNG VON MATT / SPREE
2021
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